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Tuesday, August 27, 2024
Tag:

Marketing

Redefining SEO: How training search engines is shaping the future of digital content

Explore how SEO evolves in the AI age, shifting from "optimisation" to "training" search engines for better digital content relevance.

Samsung teams up with Marimekko for limited-edition Galaxy accessories

Samsung partners with Marimekko for limited-edition Galaxy accessories, available only in Nordic markets.

Direct mail emerges as the leading tool for audience targeting

Direct mail's precise targeting boosts campaign effectiveness and integrates smoothly with digital strategies, becoming a top marketer advantage.

New study underscores the power of customer promises and introduces sponsored newsletters for B2B marketers

Explore how LinkedIn's new sponsored newsletters and Customer Promises significantly enhance B2B marketing effectiveness, offering marketers a robust tool to boost brand visibility and market share.

17LIVE to launch innovative live commerce service to facilitate cross-border sales in Asia

Launching on 19 August 2024, "HandsUP Crossborder" by 17LIVE will connect businesses with top KOLs in Asia to streamline cross-border e-commerce.

impact.com launches new customer referral solution

impact.com launches impact.com/advocate, a new platform that enables brands to engage customers and build scalable, authentic partnerships through customised referral programs.

The smartphone market sees continued growth, and Samsung leads the way

The global smartphone market grew 12% in Q2 2024, with Samsung leading at 18% market share, followed by Apple and Xiaomi.

Asia-Pacific leads in global AI integration, poised for structural evolution

Adobe's report underscores Asia-Pacific's leadership in AI adoption, detailing significant upcoming organisational changes to enhance AI integration and application.